CES 2018: L’Oréal UV Sense

Allison interviews Dr. Guive Balooch from L’Oréal about their UV Sense sun safety technology. Dr. Balooch described two new wearable products at CES: a special edition version of My UV Patch and a brand new sensor called UV Sense. My UV Patch is a stretchable skin sensor designed to monitor UV exposure. UV Sense is a thin, 9-mm-diameter electronic sensor designed to be worn on the thumbnail. The sensor transmits UV exposure data to a mobile device using near-field technology and an app. Both products provide an indication of UV radiation the consumer receives over long periods to a mobile app without the use of a battery. Studies have shown the data these wearables encourage positive sun safety behaviors by users. The setting is CES Unveiled at the Mandalay Bay hotel in Las Vegas. Learn more at https://www.laroche-posay.us/wearable-tech.html

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